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Marketing

Why marketing agencies keep getting emails… from other marketing agencies

Why marketing agencies keep getting emails… from other marketing agencies

There’s a particular kind of email that lands in the inbox almost every day. It usually starts with something like: “Hi, I’ve been looking at your website…” Bold move. Especially…

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801 501 clearwater - the marketing & branding agency
Why marketing buzzwords are a bit like kitchen gadgets

Why marketing buzzwords are a bit like kitchen gadgets

Marketing Buzzwords (and what they actually mean) Look in your kitchen drawer. There’s the trusty knife you use every day. Then there’s that slightly mysterious avocado slicer you bought with…

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801 500 clearwater - the marketing & branding agency
Why rearranging your bookshelf could spark a marketing breakthrough

Why rearranging your bookshelf could spark a marketing breakthrough

If you think tidying your bookshelf is just about aesthetics, think again. To most people, a bookshelf is practical, a place to store novels, manuals and whatever else has collected…

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800 501 clearwater - the marketing & branding agency
Why a blank page might be the most powerful marketing tool you have

Why a blank page might be the most powerful marketing tool you have

The blank page gets a bad reputation. It’s seen as intimidating. Unproductive. A sign you’re stuck. But in marketing, the blank page isn’t a problem, it’s a gift.

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800 500 clearwater - the marketing & branding agency
Why thinking like a chef can make you a better marketer

Why thinking like a chef can make you a better marketer

Ever watched a chef at work? They aren’t just following a recipe, they’re juggling flavours, timing, presentation and intuition all at once. They taste, tweak, re-taste and refine, not because…

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801 501 clearwater - the marketing & branding agency
Why sometimes the best move is to put your feet up

Why sometimes the best move is to put your feet up

There are days when you wake up, cup of tea in hand and the world feels like a never‑ending to‑do list. Projects to finish, emails piling up, campaigns to plan,…

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801 500 clearwater - the marketing & branding agency
Why changing from a square sandwich to a triangular one can inspire your marketing

Why changing from a square sandwich to a triangular one can inspire your marketing

Sometimes, the smallest changes can bring a surprising sense of freshness. Take sandwiches, for example. Slice one diagonally instead of straight down the middle, and suddenly it feels, different, more…

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801 500 clearwater - the marketing & branding agency
Why every business should be the owner of its domain name

Why every business should be the owner of its domain name

Whether you're launching a brand-new venture or have been around for years, your domain name is central to your identity online. But choosing to let someone else control it, even…

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800 501 clearwater - the marketing & branding agency
Simplifying SEO

Simplifying SEO

SEO doesn’t need to be overwhelming, it’s merely a set of smart, repeatable steps to help your ideal audience find you online. Here’s how to break it down: 1. What…

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801 501 clearwater - the marketing & branding agency

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