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Why your website needs an llms.txt file (and why it might become as important as robots.txt)

Why your website needs an llms.txt file (and why it might become as important as robots.txt)

Discover what an llms.txt file is, how it helps AI understand your website and why it could become an important part of future SEO strategies.

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800 500 clearwater - the marketing & branding agency
Why marketing agencies keep getting emails… from other marketing agencies

Why marketing agencies keep getting emails… from other marketing agencies

A light-hearted look at why marketing agencies still get emails offering website services and what it says about targeting the right audience.

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801 501 clearwater - the marketing & branding agency
Why your website should stop shouting and start flirting

Why your website should stop shouting and start flirting

Loud websites push users away. Learn how subtle messaging, clarity and confidence can improve engagement, trust and conversion.

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800 501 clearwater - the marketing & branding agency
Why changing from a square sandwich to a triangular one can inspire your marketing

Why changing from a square sandwich to a triangular one can inspire your marketing

Sometimes, the smallest changes can bring a surprising sense of freshness. Take sandwiches, for example. Slice one diagonally instead of straight down the middle, and suddenly it feels, different, more…

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801 500 clearwater - the marketing & branding agency
Why every business should be the owner of its domain name

Why every business should be the owner of its domain name

Whether you're launching a brand-new venture or have been around for years, your domain name is central to your identity online. But choosing to let someone else control it, even…

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800 501 clearwater - the marketing & branding agency
Why every business needs a colour palette (even if it’s just one colour)

Why every business needs a colour palette (even if it’s just one colour)

Whether you’re a new start-up or a well-established business, your brand is your identity and colour plays a huge role in that. You might think you need a full rainbow…

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801 500 clearwater - the marketing & branding agency
Why WordPress is the most common platform for building a website (and why that’s a good thing)

Why WordPress is the most common platform for building a website (and why that’s a good thing)

If you’ve ever looked into having a website built, chances are you’ve heard of WordPress. In fact, you’ve probably heard it a lot and there’s a reason for that. As…

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800 500 clearwater - the marketing & branding agency
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