Why storytelling is important in marketing
Ever scrolled past an ad without a second thought, but found yourself glued to one that told a story? That’s no accident. Storytelling is one of the most powerful tools…
read moreEver scrolled past an ad without a second thought, but found yourself glued to one that told a story? That’s no accident. Storytelling is one of the most powerful tools…
read moreThis video provides a quick summary of the 5P's; Product, Price, Promotion, Place and People. Don't forget how important they are from a marketing perspective.
read moreIn this latest series of handy tips our next one is on your Google Visibility and the importance of having a Google My Business Profile. It gives advice on making…
read moreThis video contains some very simple SEO Tips. It has been released during a very difficult time for all when we are still in lockdown due to COVID-19. As we…
read moreOn occasions, there may well be a need to develop a more comprehensive marketing plan, but in most circumstances, especially in the small business world, you can follow these 3 simple steps to create an excellent marketing programme.
read moreWe must get asked at least twice a month “what is the best marketing tool for us to use”. Our answer is always the same “if we knew that then…
read moreMarketing is a process that requires accurate research and careful planning. Everyone’s need will vary so it is critical to identifying from the outset what your customers’ needs are and…
read moreOver the past decade the way customers make decisions has changed dramatically. The use of smart phones and tablets mean that customers can use the internet anywhere, anytime in order…
read moreFor many of us the first time a potential client ‘meets’ us is on our company website. Those first few seconds are all we get to make a lasting impression,…
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