Mark Crone, Author at clearwater - the marketing & branding agency

Simplifying marketing – Making it work for you

Marketing doesn’t need to be complex or overwhelming. It’s simply about connecting with the right people, in the right place, with the right message. Here’s how to simplify it: 1.…

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Simplifying branding – Making your business memorable

Branding doesn’t have to be complicated. At its core, it’s simply about how people perceive and connect with your business. Here’s how to make it clear and impactful: 1. What…

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Why changing from a square sandwich to a triangular one can inspire your marketing

Sometimes, the smallest changes can bring a surprising sense of freshness. Take sandwiches, for example. Slice one diagonally instead of straight down the middle, and suddenly it feels, different, more…

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Why every business should be the owner of its domain name

Whether you're launching a brand-new venture or have been around for years, your domain name is central to your identity online. But choosing to let someone else control it, even…

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Simplifying SEO

SEO doesn’t need to be overwhelming, it’s merely a set of smart, repeatable steps to help your ideal audience find you online. Here’s how to break it down: 1. What…

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A logo is more than just a thought

A logo isn’t a doodle, it’s a declaration. Why it matters It’s often your customer's first impression, so make it count. A logo represents your identity and purpose, visually and…

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Rebranding isn’t just a fresh coat of paint

It’s a full redesign of how you show up The importance of brand colours Colours aren’t just pretty, they’re powerful. Psychological impact Colours evoke emotion and drive action: Red -…

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Mark Crone

Simplifying branding – Making your business memorable

Why every business should be the owner of its domain name

Simplifying SEO

A logo is more than just a thought

Rebranding isn’t just a fresh coat of paint

What rebranding really means

When is the best time to rebrand?

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Mark Crone

Simplifying marketing – Making it work for you

Simplifying branding – Making your business memorable

Why changing from a square sandwich to a triangular one can inspire your marketing

Why every business should be the owner of its domain name

Simplifying SEO

A logo is more than just a thought

Rebranding isn’t just a fresh coat of paint

What rebranding really means

When is the best time to rebrand?

Why every business needs a colour palette (even if it’s just one colour)

Book a call with one of our team