clearwater
For many of us the first time a potential client ‘meets’ us is on our company website. Those first few seconds are all we get to make a lasting impression,…
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As you sit there mulling over how you can put yourself in the position of reaching more customers take a moment to consider your brand. Is it saying the right…
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Many large companies employ a Brand Manager and have strict rules as to how their brand should be represented. To assist them with this process they have Brand Guidelines, which…
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Since starting my business I have been committed to attending networking events, as they have been a key marketing component in creating new business opportunities. Attendance at such events has…
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When asked, “what is marketing”, I have heard many people give a whole range of different answers. In fact, when I first started networking and told people that my focus…
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Running a business is extremely time consuming and it can be very easy to become distracted with non-effective business activities. However, it is equally important to find some positive distractions…
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I always look forward to this time of year, the weather is starting to get warmer, we start to see more sunshine and it stays light for longer at night.…
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When you come to the end of a small adventure, such as a family holiday there is always somebody that uses the phrase “all good things must come to an…
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As the festive season is upon us and we reflect on the last 12 months in business, it’s always amazing how companies do not take the time to personally thank…
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You’ve spent ages planning the perfect website, making sure the text conveys your marketing messages, choosing the right images to reflect your brand and generally having sleepless nights hoping that…
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